Asheville is a beautiful and magical place. We feel fortunate to wake up every day and plan amazing events all over the region. A lot of coffee, a little bit of wine and our client’s dreams have led to 10 years of incredible weddings, festivals and corporate events. Thank you to all of our past clients and future clients for giving us the opportunity to do what we love.
Missie, Becca and the Asheville Event Co. Team
I've been an event planner my entire career and wouldn't know what to do otherwise. I love planning and executing events. I love people. I really love my job and the company Becca and I created.
My experience in managing nearly 800 events has been varied – everything from highly stylized themed parties and luncheons in the nonprofit sector to bridal shows, weddings and fashion shows in major markets in the Midwest. I even worked in the marketing department producing team events and conferences for an industrial manufacturer at the corporate level.
For eleven years, I worked as the Festival Director for the City of Asheville, North Carolina. I was responsible for 5 festivals, including Bele Chere – one of the largest, free music festivals in the Southeast - and consulting and permitting 100 events annually with an attendance of over 500,000 people. I managed a team of 6 staff members and served as the key media spokesperson to major media across the Southeast. I was the founder and director of the Asheville Film Festival & secured over $1 million in funding for city-wide festivals.
In 2008, Becca and I launched Asheville Event Co., a full service event planning and consulting company and we now manage over 40 events per year including weddings, corporate events and festivals. We are special event experts in budgeting, site research and selection, event logistics, vendors, sponsorship development, volunteer recruitment, community relations, marketing, public relations and all things Asheville, North Carolina.
I’m a mom, a wife, a runner and an animal-lover. I love rock music, shopping, the beach and calling Asheville, North Carolina home.
I like to say that I escaped LA when I moved to Asheville. My career began in the entertainment industry working on feature films and commercials as an Assistant Director for a number of major motion picture studios. During those years, I developed a solid background in organization and logistics, which led me to become an event and meeting planner.
My event planning career began when I arrived in Asheville over 10 years ago and was hired by a marketing company to plan and organize corporate events and meetings. I planned and implemented all types of events from Tailgate parties for the Tampa Bay Buccaneers to large scale corporate events and meetings, as well as hundreds of upscale weddings and special events.
I love love and have always been a hopeless romantic, which is likely what lead me to Hollywood in the first place. Ironically, I ended up in Asheville - finding the love of my life - and working with brides on well...a day filled with love.
Melissa and I have experience and a level of professionalism that exceeds most of our clients and vendors expectations. We truly love what we do and take pride in being a part of something that comes together and is one of the best days of someone’s life - be it a wedding, a corporate event or a festival.
I love the outdoors, the fresh air and the mountains. I enjoy spending time with my family and appreciating this wonderful city that I live in.
Asheville Event Co. has values and a philosophy that continue to make our events successful.
I live for the details when it comes to wedding and event coordination! Flowers, décor and special touches are some of my favorite elements involved in the wedding process – all the little things that come together to make a big impact on your guests and help make your special day truly unique and “you”.
For the past 7 years, I’ve served as the main event coordinator at the Orange Peel, a historic event and concert venue in Downtown Asheville. At the Peel, I’ve directed everything from intimate rehearsal dinners to elaborate wedding receptions to 1000-person benefit concerts and weekend-long festivals, and everything in between. It’s given me a great opportunity to meet and work with all the best vendors in our area. Asheville is certainly blessed with some of the most talented event companies around and I always enjoy working with our area’s gifted events professionals. I love meeting new clients and their families and helping them make their vision a reality with as little stress as possible!
In addition to my work at the Orange Peel, I’ve worked with wedding teams to execute events around Asheville from sites like The Venue to the Biltmore Estate. My goal is to help you relax and enjoy your day, knowing that all the pieces will come together seamlessly and that I’ll make sure no 't' goes un-crossed or 'i' un-dotted. I want you to have an experience that not only meets your expectations, but leaves your family and friends raving over what a great and memorable time they had.
In my spare time, I can be found enjoying our city – particularly Downtown - and spending time with my family: my husband, our son Ben, twin daughters, Helen Kate & Louise, and black lab, Suzy, in our North Asheville neighborhood.
I believe wedding planning has always been something I have been drawn to in my life. I started my wedding career in college, selling bridal gowns in Boston. I loved the experience but missed seeing the final package of the entire wedding. With that, I moved into the hotel side of weddings, from selling event space as well as servicing weddings.
I am from the New England area, and I am a transplant to NC, but consider NC my second home. The mountains of NC are truly magical, and my favorite place to help plan and host weddings. Spring is my favorite time in the mountains when things are blooming and the temperatures are perfect!
I love the logistics of weddings, timing, budgets and getting the core team together for the couple. I have a soft spot for romantic wedding dresses, an amazing band, and farm to table food.
When I'm not working I love to spend time with my 2 cats, food-based travel & cheering on Duke basketball.